Speaking of the market on which we are going to offer our web marketing services, Pether Thiel in the Stanford lectures divides it from 0 to 1 and from 1 to N, studying the TESLA case, which having redesigned the chain of the value of the automotive sector belongs to the range from 0 to 1 and does not use marketing services for sales, while every evening we see other car manufacturers advertising on TV, for example.
( Production activities from 1 to N that make use of Marketing segment the market of their sector and are looking for a marketer for the segment they want to cover. If all marketing operators were to address all segments there would be two effects: 1. saturation of the offer marketing offer for that segment 2. dumping of marketing offer prices. )
The Target to which we address and the Customer portfolio that we are going to compose can be defined as QUALITY ACCESSIBLE. Excellencies that cannot yet address (or just don't want to address) the operators of the top players sector and who with their companies or professional realities have QUALITY as their driver ACCESSIBLE , inclusive.
(In addition to a weighted study of the product, the proprietary, unique platform on which our marketing offer on the WEB is positioned there is a specific desire to go and cover a slice of the market outside the INFLUENCER operators, TV broadcasters National RADIO and US giants. We cater to clients who position themselves in the market ahead of these top players and still can't access their services, or are already accessing them but want to segment further the offer also on non-main stream channels, and require ADV via WEB. )
( Finally, let's reply to an email that arrived on a-mi@a-mi.it: I have a pizzeria, can I access your services? Thank you for contacting us, continuing with what has already been reported, we are not snobs we will never discriminate against what you do, but we are interested in how you intend to do it and where you want to place your product, if your pizza is made with quality products, artisanal flours of ancient grains, DOCG products, are you looking to reinvent tradition and/or make gourmet pizzas, and you have as driver QUALITY, SUSTAINABILITY, CUSTOMER EXPERIENCE, in your field you try to EXPERIMENT, INNOVATE and try to do all this while remaining ACCESSIBLE, INCLUSIVE, we are waiting for you on A-Mi.it who want to become the CLUB of QUALITY ACCESSIBLE on the WEB, this is our target. )
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